Description
Course Name: Certificate in Franchise and Operation Management
Course Id: CFOM/Q1001.
Eligibility: 10+2 Grade (Higher Secondary) or Equivalent.
Objective: A Certificate in Franchise and Operation Management is a specialized program designed to provide individuals with the knowledge and skills needed to manage and operate franchise businesses effectively. This course covers key areas of franchising, including franchise operations, management strategies, marketing, legal considerations, and financial management within a franchise context. It also emphasizes the operational aspects of running a successful franchise, such as staff management, supply chain logistics, and customer service.
Duration: Three Months.
How to Enroll and Get Certified in Your Chosen Course:
Step 1: Choose the course you wish to get certified in.
Step 2: Click on the “Enroll Now” button.
Step 3: Proceed with the enrollment process.
Step 4: Enter your billing details and continue to course fee payment.
Step 5: You will be redirected to the payment gateway. Pay the course and exam fee using one of the following methods:
Debit/Credit Card, Wallet, Paytm, Net Banking, UPI, or Google Pay.
Step 6: After successful payment, you will receive your study material login ID and password via email within 48 hours of fee payment.
Step 7: Once you complete the course, take the online examination.
Step 8: Upon passing the examination, you will receive:
• A soft copy (scanned) of your certificate via email within 7 days of examination.
• A hard copy (original with official seal and signature) sent to your address within 45 day of declaration of result.
Step 9: After certification, you will be offered job opportunities aligned with your area of interest.
Online Examination Detail:
Duration- 60 minutes.
No. of Questions- 30. (Multiple Choice Questions).
Maximum Marks- 100, Passing Marks- 40%.
There is no negative marking in this module.
Marking System: | ||||||
S.No. | No. of Questions | Marks Each Question | Total Marks | |||
1 | 10 | 5 | 50 | |||
2 | 5 | 4 | 20 | |||
3 | 5 | 3 | 15 | |||
4 | 5 | 2 | 10 | |||
5 | 5 | 1 | 5 | |||
30 | 100 | |||||
How Students will be Graded: | ||||||
S.No. | Marks | Grade | ||||
1 | 91-100 | O (Outstanding) | ||||
2 | 81-90 | A+ (Excellent) | ||||
3 | 71-80 | A (Very Good) | ||||
4 | 61-70 | B (Good) | ||||
5 | 51-60 | C (Average) | ||||
6 | 40-50 | P (Pass) | ||||
7 | 0-40 | F (Fail) | ||||
Key Benefits of Certification- Earning a professional certification not only validates your skills but also enhances your employability. Here are the major benefits you gain:
Practical, Job-Ready Skills – Our certifications are designed to equip you with real-world, hands-on skills that match current industry demands — helping you become employment-ready from day one.
Lifetime Validity – Your certification is valid for a lifetime — no renewals or expirations. It serves as a permanent proof of your skills and training.
Lifetime Certificate Verification – Employers and institutions can verify your certification anytime through a secure and reliable verification system — adding credibility to your qualifications.
Industry-Aligned Certification –All certifications are developed in consultation with industry experts to ensure that what you learn is current, relevant, and aligned with market needs.
Preferred by Employers – Candidates from ISO-certified institutes are often prioritized by recruiters due to their exposure to standardized, high-quality training.
Free Job Assistance Based on Your Career Interests – Receive personalized job assistance and career guidance in your preferred domain, helping you land the right role faster.
Syllabus:
Introduction to Franchise Management: Overview of franchise business model, History and evolution of franchising, Types of franchising (product, business format, management), Legal framework of franchising, Key players in the franchise industry, Benefits and challenges of franchising, Franchisee-franchisor relationship, Key factors for success in franchising, Franchise business expansion strategies, Case studies on successful franchise models.
Franchise Business Development: Franchise business planning and feasibility study, Identifying and evaluating potential franchise opportunities, Franchise market analysis and research, Franchise recruitment strategies, Setting up franchise operations, Understanding franchise disclosure documents, Developing franchise agreements, Territory and location selection for franchisees, Marketing and promotional strategies for franchise development, Case studies on franchise business development strategies.
Franchise Operations Management: Overview of franchise operations management, Standard operating procedures (SOPs) in franchising, Operational control and monitoring in franchise systems, Inventory and supply chain management in franchises, Quality control in franchise operations, Training and development of franchise staff, Franchisee performance evaluation and support, Managing customer service in franchise operations, Financial management and budgeting in franchise systems, Case studies on operational efficiency in franchises.
Franchise Marketing and Branding: Brand management in franchising, Marketing strategies for franchise businesses, Local vs. national marketing campaigns in franchising, Online marketing strategies for franchise brands, Franchisee support in marketing activities, Advertising and promotional activities for franchises, Social media marketing for franchises, Customer relationship management in franchise businesses, Building brand loyalty in franchise networks, Case studies on successful franchise marketing strategies.
Financial Management in Franchising: Overview of financial management in franchises, Franchise financing options for franchisees, Setting up royalty structures and fees, Cost control and budgeting in franchise operations, Profitability analysis and financial performance, Break-even analysis in franchising, Managing franchisee funds and cash flow, Franchise financial reporting and analysis, Tax considerations in franchising, Case studies on financial challenges and solutions in franchises.
Legal and Regulatory Aspects of Franchising: Legal framework governing franchises, Franchise agreements and contracts, Franchise disclosure documents (FDD), Intellectual property protection for franchise brands, Compliance with franchise laws and regulations, Franchise termination and renewal clauses, Franchise dispute resolution and arbitration, Franchise international expansion and regulations, Understanding territorial rights and restrictions, Case studies on legal issues in franchising.
🏪📈 Career Scope After Certificate in Franchise and Operation Management – India
The Certificate in Franchise and Operation Management equips learners with practical knowledge to run, manage, and scale franchise-based businesses. Graduates learn how to manage day-to-day store operations, standard operating procedures (SOPs), brand compliance, inventory, staffing, marketing, and customer experience.
With India’s growing franchise market in sectors like food & beverage, education, retail, health & wellness, and logistics, this certification creates career opportunities in franchise operations, coordination, and entrepreneurship.
✅ 1. Top Career Opportunities & Job Roles
Job Role | Key Responsibilities |
---|---|
🏪 Franchise Manager (Assistant Level) | Manage franchise outlet operations and ensure SOP adherence. |
📋 Franchise Coordinator | Act as a link between franchisor and franchisees for communication and compliance. |
🧑💼 Operations Executive / Associate | Handle day-to-day store operations, sales, and inventory. |
📊 Business Development Executive – Franchise Sales | Identify new franchise leads and support franchisee onboarding. |
🧾 Training Coordinator | Conduct training of franchise staff as per brand standards. |
💼 Franchise Support Executive | Provide backend support, monitor brand compliance, and resolve franchisee issues. |
🧍♂️ Retail Store Supervisor | Supervise staff, billing, stock control, and customer service. |
🌐 Territory Operations Executive | Oversee multiple outlets in a region to ensure operational excellence. |
🏢 2. Industries Hiring Franchise Management Graduates
🍕 Food & Beverage Chains (Domino’s, Subway, KFC, Burger King)
🛍️ Retail & Apparel (Biba, FirstCry, Pantaloons, Croma)
🎓 Education Franchises (Kidzee, NIIT, Aptech, BYJU’S)
💪 Fitness & Wellness (Gold’s Gym, VLCC, Naturals)
📦 Logistics & Courier (DTDC, Delhivery, Blue Dart)
🏥 Healthcare Clinics (Apollo Clinics, Dr. Lal PathLabs)
🧴 Beauty & Lifestyle (Lakmé, Jawed Habib, Enrich)
🛠 Franchise Consulting Firms
🧑🏫 Skill Training Centers (PMKVY Franchise Operations)
💰 3. Salary Range in India (2025 Estimates)
Job Role | Monthly Salary (INR) |
---|---|
Franchise Operations Executive | ₹18,000 – ₹30,000 |
Store Supervisor / Outlet Manager | ₹20,000 – ₹35,000 |
Franchise Coordinator | ₹22,000 – ₹40,000 |
Business Development Executive (Franchise Sales) | ₹25,000 – ₹45,000 + incentives |
Franchise Trainer / Support Staff | ₹20,000 – ₹35,000 |
Area Franchise Executive | ₹30,000 – ₹60,000+ |
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