Advanced Certification in Broadcast & Print Journalism/30 0 Your Examination is Complete !Advanced Certification in Broadcast & Print JournalismOnline Examination Detail: Duration- 60 minutes. Number of Questions- 30. (Multiple Choice Questions). Maximum Marks- 100, Passing Marks- 40%. There is no negative marking. Candidate Details NameEmailPhone Number 1 / 301. What is the best way to combat fake news? A. Sharing viral stories quickly B. Relying on anonymous sources C. Fact-checking and verifying sources D. Ignoring corrections 2 / 302. What is "dead air" in broadcasting? A. A highly engaging segment B. Silence when audio is expected C. A live interview D. Background music 3 / 303. Which of the following is considered the earliest form of mass communication? A. Television B. Newspapers C. Cave paintings and oral traditions D. Radio 4 / 304. Paywalls are used by digital news outlets to: A. Limit access to premium content B. Increase free readership C. Eliminate subscriptions D. Promote social media shares 5 / 305. What is a "podcast"? A. A live TV show B. A pre-recorded digital audio program C. A newspaper article D. A social media post 6 / 306. Why is investigative journalism important? A. It only covers entertainment news B. It uncovers hidden truths and holds power accountable C. It avoids controversial topics D. It focuses only on international news 7 / 307. Which of the following best defines “earned media” in PR? A. Media coverage gained through public interest without paid advertising B. Paid advertisements C. Internal newsletters D. Promotional emails 8 / 308. Which is NOT a typical audience for PR efforts? A. Customers B. Investors C. Competitors' employees D. Media 9 / 309. Which element is NOT part of the communication process? A. Sender B. Message C. Feedback D. Transportation 10 / 3010. Which of the following is NOT a responsibility of journalists? A. Serving as government spokespersons B. Reporting truthfully C. Protecting sources when necessary D. Minimizing harm in reporting 11 / 3011. What is a major challenge posed by citizen journalism? A. Lack of professional training and fact-checking B. Too much government control C. High production costs D. Limited audience reach 12 / 3012. During crisis reporting, journalists should prioritize: A. Speed over accuracy B. Sensational headlines C. Ethical reporting and public safety D. Avoiding official statements 13 / 3013. Which of these is a key ethical principle in journalism? A. Always favoring the government’s view B. Avoiding conflicts of interest and maintaining fairness C. Writing only positive news D. Ignoring fact-checking for speed 14 / 3014. A key feature of writing for social media is: A. Using long paragraphs B. Being brief, engaging, and visual C. Avoiding hashtags D. Using only formal language 15 / 3015. Which microphone is best for outdoor news reporting? A. Condenser mic B. Ribbon mic C. Dynamic mic D. Lapel mic 16 / 3016. What is the primary definition of Mass Communication? A. Personal interaction between two individuals B. The process of creating shared meaning between mass media and their audiences C. Only face-to-face communication D. Communication limited to print media 17 / 3017. What is a "byline" in journalism? A. A line separating ads from news B. The reporter’s name credited with the article C. A legal disclaimer D. A headline font style 18 / 3018. The "Hypodermic Needle Theory" suggests that: A. Media has no effect on audiences B. Audiences interpret media messages differently C. Media injects messages directly into passive audiences D. Media is only for entertainment 19 / 3019. Which of the following is NOT a form of multimedia journalism? A. Podcasts B. Infographics C. Print-only articles D. Video reports 20 / 3020. What does "proofreading" involve? A. Designing page layouts B. Correcting spelling, grammar, and punctuation errors C. Conducting interviews D. Taking photographs for articles 21 / 3021. The “two-way communication” model in PR emphasizes: A. Dialogue between organization and public B. One-way messaging only C. Ignoring audience feedback D. Avoiding media contact 22 / 3022. Citizen journalism has increased due to: A. Lack of smartphones B. Easy access to mobile cameras and internet C. Fewer social media platforms D. Print-only media dominance 23 / 3023. Which term refers to the first paragraph of a news story? A. Byline B. Lead C. Footer D. Caption 24 / 3024. How does television news influence public opinion? A. By providing entertainment only B. By shaping perceptions through selective reporting C. By avoiding controversial topics D. By not covering political news 25 / 3025. The rise of AI and automation in digital journalism will most likely: A. Replace all journalists immediately B. Assist in data analysis and content creation C. Eliminate the need for fact-checking D. Reduce audience interaction 26 / 3026. Which of these is a career opportunity in electronic media? A. News anchor B. Video editor C. Radio jockey D. All of the above 27 / 3027. A successful PR campaign usually requires: A. Research, planning, execution, and evaluation B. Random posting on social media C. Only crisis communication D. Ignoring the target audience 28 / 3028. Which journalistic writing style expresses the opinion of the newspaper’s editorial board? A. Feature writing B. News reporting C. Editorial D. Column 29 / 3029. Which type of communication includes body language and gestures? A. Verbal B. Non-verbal C. Visual D. Written 30 / 3030. What role does storytelling play in PR? A. Engages audiences and builds emotional connections B. Confuses the message C. Is irrelevant in modern PR D. Is used only for advertising Exit
