Description

Course Name: Certificate in Sales and Negotiation Skills
Course Id: CSNS/Q0101.

Eligibility: 10th (High School) or equivalent is required.

Objective: The Certificate in Email Marketing course is designed for digital marketers, business owners, and aspiring professionals who want to master email as a powerful marketing tool. This course blends technical know-how with creative strategy to build targeted, effective, and compliant email campaigns.

Duration: Three Months.

 How to Enroll and Get Certified in Your Chosen Course:

 Step 1: Choose the course you wish to get certified in.

 Step 2: Click on the “Enroll Now” button.

 Step 3: Proceed with the enrollment process.

 Step 4: Enter your billing details and continue to course fee payment.

 Step 5: You will be redirected to the payment gateway. Pay the course and exam fee using one of the following methods:
Debit/Credit Card, Wallet, Paytm, Net Banking, UPI, or Google Pay.

 Step 6: After successful payment, you will receive your study material login ID and password via email within 48 hours of fee payment.

 Step 7: Once you complete the course, take the online examination.

 Step 8: Upon passing the examination, you will receive:
• A soft copy (scanned) of your certificate via email within 7 days of examination.
• A hard copy (original with official seal and signature) sent to your address within 45 day of declaration of result.

 Step 9: After certification, you will be offered job opportunities aligned with your area of interest.

Online Examination Detail:

Duration- 60 minutes.
No. of Questions- 30. (Multiple Choice Questions).
Maximum Marks- 100, Passing Marks- 40%.
There is no negative marking in this module.

 Key Benefits of Certification- Earning a professional certification not only validates your skills but also enhances your employability. Here are the major benefits you gain:

 Practical, Job-Ready Skills – Our certifications are designed to equip you with real-world, hands-on skills that match current industry demands — helping you become employment-ready from day one.

 Lifetime Validity – Your certification is valid for a lifetime — no renewals or expirations. It serves as a permanent proof of your skills and training.

 Lifetime Certificate Verification – Employers and institutions can verify your certification anytime through a secure and reliable verification system — adding credibility to your qualifications.

 Industry-Aligned Certification –All certifications are developed in consultation with industry experts to ensure that what you learn is current, relevant, and aligned with market needs.

 Preferred by Employers – Candidates from ISO-certified institutes are often prioritized by recruiters due to their exposure to standardized, high-quality training.

 Free Job Assistance Based on Your Career Interests – Receive personalized job assistance and career guidance in your preferred domain, helping you land the right role faster.

Syllabus:

Module 1: Fundamentals of Sales: Introduction to sales and its importance, Types of sales (B2B, B2C, direct, consultative), Understanding the sales process, Key roles and responsibilities of a salesperson, Characteristics of a successful salesperson, Customer buying behavior, Sales cycle and stages, Setting sales goals and targets, Building trust and rapport with customers, Ethics in sales.

Module 2: Prospecting and Lead Generation: Understanding target markets, Identifying ideal customer profiles, Methods of lead generation (online/offline), Cold calling and cold emailing techniques, Using social media for prospecting, Creating and managing a sales funnel, Qualifying leads (BANT, CHAMP), CRM tools and software usage, Scheduling appointments and follow-ups, Tracking and analyzing lead conversion.

Module 3: Sales Presentations and Product Pitching: Structuring an effective sales pitch, Features vs benefits selling, Storytelling in sales presentations, Demonstrating product value, Handling objections proactively, Customizing pitch to client needs, Building confidence and clarity in delivery, Visual aids and presentation tools, Engaging clients in product demos, Closing techniques for effective presentation.

Module 4: Negotiation Skills in Sales: Introduction to negotiation principles, Steps in a negotiation process, Understanding buyer psychology and needs, Preparing for negotiation (BATNA, ZOPA), Creating win-win outcomes, Handling price objections, Non-verbal cues in negotiation, Dealing with difficult customers, Contract and agreement basics, Real-life negotiation case studies.

Module 5: Relationship Management and Customer Retention: Importance of post-sale service, Building long-term customer relationships, Upselling and cross-selling techniques, Customer satisfaction and feedback tools, Managing customer complaints effectively, Using CRM for customer engagement, Loyalty programs and rewards, Client follow-up strategies, Referral generation techniques, Measuring customer lifetime value.

Module 6: Sales Performance and Career Growth: Setting and measuring sales KPIs, Sales forecasting and reporting, Time management for sales professionals, Personal branding in sales, Motivation and resilience in sales roles, Sales automation tools, Legal and regulatory considerations in sales, Sales team collaboration and leadership, Career paths in sales and business development, Final project: Simulated sales and negotiation role-play.

✅ Career Opportunities After Certificate in Sales and Negotiation Skills

🔹 1. Sales Executive / Sales Officer

• Workplace: FMCG, retail, real estate, pharma, insurance, education

• Role: Identify leads, pitch products/services, follow up, and close sales

• 💰 Salary Range: ₹18,000 – ₹35,000/month + incentives

🔹 2. Business Development Executive / Manager

• Workplace: Startups, EdTech, SaaS, B2B and B2C companies

• Role: Generate leads, make presentations, convert clients

• 💰 Salary Range: ₹25,000 – ₹60,000/month

🔹 3. Customer Relationship Manager

• Workplace: Banks, luxury brands, IT services, telecom

• Role: Handle customer retention, upsell services, resolve queries

• 💰 Salary Range: ₹22,000 – ₹50,000/month

🔹 4. Negotiation Specialist / Key Account Manager

• Workplace: Corporate sales, channel partners, wholesale & distribution

• Role: Negotiate pricing, contracts, and long-term deals

• 💰 Salary Range: ₹35,000 – ₹80,000/month

🔹 5. Entrepreneur / Freelance Sales Consultant

• Workplace: Self-employed or consulting in product-based businesses

• Role: Drive sales, negotiate vendor deals, handle client acquisition

• 💰 Earnings: ₹30,000 – ₹1,00,000+/month (based on performance)

📈 Income Overview in India