Advanced Diploma In Sales Management

1. Taking the review of the market is called as....... In forecasting

2. An inverted yield curve often foreshadows:

3. Contingency planning is useful if primary plans....

4. On the pro forma income statement, the increase in retained earnings is derived:

5. According to Mintzberg a good decision maker is also............ Handler

6. The key to current asset planning is:

7. MBO is used to calculate........

8. The first step in preparing the pro forma balance sheet is to:

9. The level of accounts receivable for the firm:

10. In today's time marketing must be understood and developed as?

11. To the securities analyst, the most important ratio group is:

12. Planning establishes standard for........

13. The amin objective of sales management are ………………

14. The term "Marketing" refers to?

15. According to means and entrepreneurs should have......... Ideas

16. Catalogues, sponsored events, and digital media presence are closely associated with the marketing mix activity of?

17. Different price points for a different level of quality for a company's related products is a part of which pricing strategy?

18. The indifference point identifies:

19. Fixed cost is a cost:

20. Which concept holds that consumers will favour the products that are easily available at an affordable price?

21. Sales management is the …………….of a sales staff, and the tracking and reporting of the company’s sales.

22. According to ………………sales management includes recruitment, selection, training, motivation, supervision on the juror, and evaluation of performance of sales force.

23. The interest rate used to discount the cash flows associated with a bond is:

24. Purpose of planning is to ensure optimum utilisation human and ...........

25. Under the Du Pont method of analysis, return on total assets is:

26. Sales management is discipline of ……………. benefit a company and its customers receive from the efforts of its sales force.

27. ____ is the key term in AMA's definition of marketing?

28. What is the primary goal of sales management?

29. Sales management achieves personal selling objectives through ……………

30. The scope of sales management is confined not only to self-cantered corporate goal profit and sales maximization but also to …………….

31. In an organization ……………….is also very useful when technically complex products are in the process to sell.

32. Which of these is not an objective of Cost Accounting?

33. Most break-even analysis:

34. Uncontrollable costs are the costs which be influenced by the action of a specified member ofanundertaking.

35. One of the elements of sales planning is to ………for selling activities.

36. The interest rate used in time value of money calculations is also referred to as:

37. To an economist, the term income means:

38. According to George Terry"...... is Selecting and relating of facts and using and formulation of propose day activities"

39. What does the term "marketing" refer to?

40. Responsibility Centre can be categorised into:

41. Planning premises provide......... For planning and action.

42. Day today work standards can be decided in........

43. The major disadvantage of commercial paper is:

44. The book practice of management is published by.......

45. Peter Drucker process of checking validity e of objectives is........

46. Which traits are desired of marketers today?

47. Element/s of Cost of a product are:

48. _________defined marketing as the science and art of exploring, creating, and delivering value to satisfy the needs of a target market at a profit?

49. In an organization strategic marketing planning must begin with?

50. Who is the Father of Modern Marketing?

51. According to Philip Kotler marketing is____?

52. The net credit position of the firm is defined as:

53. According to Mintzberg monitor has a role in........

54. Cost Unit is defined as:

55. A profit centre is a centre;

56. Which of the following would not be important in examining the firm's build-up of accounts receivable/cash/current assets:

57. Planning reduces....... Activities.

58. Motion study is used by ...... For improve efficiency;

59. Which part of the consumer's income interests the marketers?

60. Which of the following is not a step in the development of the pro forma income statement?