Advance Diploma In Sales Management

1. MBO is used to calculate........

2. Sales management achieves personal selling objectives through ……………

3. Contingency planning is useful if primary plans....

4. Which part of the consumer's income interests the marketers?

5. The amin objective of sales management are ………………

6. According to Mintzberg a good decision maker is also............ Handler

7. According to Mintzberg monitor has a role in........

8. The term "Marketing" refers to?

9. Catalogues, sponsored events, and digital media presence are closely associated with the marketing mix activity of?

10. Who is the Father of Modern Marketing?

11. Taking the review of the market is called as....... In forecasting

12. Element/s of Cost of a product are:

13. One of the elements of sales planning is to ………for selling activities.

14. To an economist, the term income means:

15. In an organization strategic marketing planning must begin with?

16. According to Philip Kotler marketing is____?

17. Purpose of planning is to ensure optimum utilisation human and ...........

18. Most break-even analysis:

19. Motion study is used by ...... For improve efficiency;

20. In today's time marketing must be understood and developed as?

21. Day today work standards can be decided in........

22. According to ………………sales management includes recruitment, selection, training, motivation, supervision on the juror, and evaluation of performance of sales force.

23. What is the primary goal of sales management?

24. _________defined marketing as the science and art of exploring, creating, and delivering value to satisfy the needs of a target market at a profit?

25. An inverted yield curve often foreshadows:

26. The level of accounts receivable for the firm:

27. Uncontrollable costs are the costs which be influenced by the action of a specified member ofanundertaking.

28. The key to current asset planning is:

29. The indifference point identifies:

30. Which of the following is not a step in the development of the pro forma income statement?

31. Planning reduces....... Activities.

32. Which traits are desired of marketers today?

33. According to George Terry"...... is Selecting and relating of facts and using and formulation of propose day activities"

34. Cost Unit is defined as:

35. The major disadvantage of commercial paper is:

36. The first step in preparing the pro forma balance sheet is to:

37. Which of the following would not be important in examining the firm's build-up of accounts receivable/cash/current assets:

38. The book practice of management is published by.......

39. Which of these is not an objective of Cost Accounting?

40. Which concept holds that consumers will favour the products that are easily available at an affordable price?

41. The interest rate used to discount the cash flows associated with a bond is:

42. Different price points for a different level of quality for a company's related products is a part of which pricing strategy?

43. A profit centre is a centre;

44. The net credit position of the firm is defined as:

45. Planning premises provide......... For planning and action.

46. Planning establishes standard for........

47. Responsibility Centre can be categorised into:

48. Peter Drucker process of checking validity e of objectives is........

49. According to means and entrepreneurs should have......... Ideas

50. On the pro forma income statement, the increase in retained earnings is derived:

51. In an organization ……………….is also very useful when technically complex products are in the process to sell.

52. To the securities analyst, the most important ratio group is:

53. Sales management is the …………….of a sales staff, and the tracking and reporting of the company’s sales.

54. Sales management is discipline of ……………. benefit a company and its customers receive from the efforts of its sales force.

55. The interest rate used in time value of money calculations is also referred to as:

56. Fixed cost is a cost:

57. Under the Du Pont method of analysis, return on total assets is:

58. The scope of sales management is confined not only to self-cantered corporate goal profit and sales maximization but also to …………….

59. ____ is the key term in AMA's definition of marketing?

60. What does the term "marketing" refer to?